The Writer's Chatroom Topic Chat: Bowker Market Research
Published: Wed, 02/13/13
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When it comes to books, who is buying what?
By now, we all know we have to identify our market. Who will be interested in buying our books and how we can reach them. The new thing we have to think about is what format they are looking for.
Bowker does the research for the publishing industry every year. They survey, ask questions, and track sales data. Tonight, let's look at some of their results from 2012.
Visit http://www.bookconsumer.com/store/product.php?id=38 where you can view and/or download a three page report of general findings. Tonight, let's discuss them and what they mean to us. Join us tonight to discuss book buyers, for the first hour. We'll take any other questions you may have in the second hour.
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We look forward to chatting with you!
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