How to Start Blogging: A Definitive Guide for Authors
During the Month of August we will use Jane Friedman’s post How to Start Blogging: A Definitive Guide for
Authors.
Jane was my resource for most of June and July for our Self-Publishing Summer Series.
Jane’s article pretty much covers blogging from conception to seasoned blog sites. Some of the points we will cover are listed here. We will cover one at a time.
Each Sunday, you will be directed back to Jane’s article, so keep the link. Bookmark it.
The average author does not benefit much from blogging
For clarity: I define “blogging” as publishing material to a site that you own and control—usually your author website. Blogging is sometimes
conflated with writing for other websites or blogs, but that’s not what I’m discussing in this post.
“Blogging” has become a somewhat dated term.
The first Topic Chat will address What it takes to become an effective blogger.
Join us on Sundays at 7PM EDT bring your questions or experience to share
with the room.
During the month of August we are going to talk about our internet presence.
This may be accomplished in many ways. Blogging is just one of them.
You can have your own Facebook Group or Page and Twitter offers much the same. We are going to explore the topic of Internet Presence.
Join us on Sunday at 7PM EDT and we will discuss blogging, Social Media Platforms and various ways to establish an Internet Presence.
Self Publishing Summer Series Part 7
This will be our last topic chat of our Self Publishing Summer Series.
August – Blogging Month
BETA READERS
Beta Readers, we have all heard of them. We should at the very least have a beta reader on hand to read our final draft for formatting and typos, but a beta reader should, IMHO, come at the beginning, for me, my 3rd revision,t o catch any of my own personal idiocracy before I begin to format.*
All things come in their own time. An ARC is a copy that goes out just before you fully intend to hit that publish button, this is where you may also ask for reviews. You can add them to your book's description and your web page or blog. Don't confuse a Beta Reader with an ARC Reader.
** a beta reader would have drawn my attention to the longest run-on sentence she has seen all year.
Known as “beta readers,” these nice folks love books enough to read them and give you feedback, letting you know if your book is enjoyable and where it might need some work.
Join us at 7PM EDT at the Writer's Chatroom 25 July
Self Publishing Summer Series Part 6
6. Not selecting a specific release date and sticking to it
A big part of marketing is setting up your audience’s expectations. And nothing will destroy that relationship faster than becoming unreliable. Make sure you’re being realistic about your publishing date, and don’t let your readers down.
We are continuing our Summer Series with a focus on Timing.
"Look at your calendar and do a little digging online to find out when you should release your book. Beyond the obvious holidays and seasons, try to find a timely connection that might help position your book as particularly relevant."
Work in Tandem with the Book Retail Trade’s Calendar
No matter how you publish, books are tied into the trade and retail calendar. Whenever you plan to publish and release your book, make sure you plan and have a workable marketing plan to go with it.
Have a look at the article Reaching Readers and come to the chatroom on Sunday.
An Influencer is a buzz word in the Social Media Community somewhat like a Thought Leader was buzz word 6 months ago. Let’s talk about what the heck it means to be or find an influencer.
How to Find and Reach Influencers to Help Promote Your Book
I’ve posted about how to find your book’s ideal audience before, so I won’t wander down the same trail. Instead, I want to look at another piece of the marketing map that can greatly
improve your success rate with reaching your audience: influencers.
Check out these two articles and join us on the First Day of Summer as we continue our Self Publishing Summer Series.
June and July were designated Book Cover Months in the Chatroom. It feels like we just finished coveriing book cover month.
So, I am switching it up. Moderator’s Privelege.
I commit a lot of Facebook-ary brousing different Writers’ Groups and there are scams, pitfalls and all manner of potential
trouble an otherwise talented writer can fall into.
The 13 Most Common Self-Publishing Mistakes to
Avoid
Part Two Number Two
2. Not optimizing your book
description
Jane Friedman says..
” The best way to train yourself to write a good book description is to read as many of them in your book’s genre as you can;
you’ll soon notice a common structure to the writing and what kind of plot points are highlighted.”
What Your Amazon Book Description Needs to
Accomplish
It needs to quickly summarize or hint at what your story or topic is about in a way that tantalizes.
It needs to define the genre and subgenre (even though it’s assumed the shopper has already picked the genre as part of her search, that’s not always the case).
It needs to sound and look similar to the bestselling books in your genre.
It needs to integrate the main keyword phrases you’ve chosen that you believe potential readers will type into the Kindle search bar.
It needs to be riveting and hook your customers, just as your book’s opening page should hook them.
Keep checking back with our Newsletter or Blog Posts to discover more from our Summer Self Publishing
Series.
The 13 Most Common Self-Publishing Mistakes to Avoid
June and July were designated Book Cover Months in the Chatroom. It feels like we just finished coveriing book cover month. So, I am switching it up. Moderator's Privelege.
I commit a lot of Facebook-ary brousing different Writers' Groups and there are scams, pitfalls and all manner of potential trouble an otherwise talented writer can fall into.
I did some Google searching and Jane Friedman showed up like an old friend. I found an article that may well suit our Self-Publishing needs for the Months of June and July, so let's give it a go.
"For every new venture, there is a learning curve. When it comes to self-publishing your book, however, that curve can be steep. After spending all that time and effort writing (and maybe even illustrating) your book, you want to make sure you do everything right—or at least as
right as you can.
The shiny side of this coin is that a lot of authors have already made their mistakes, and many of them have been generous in sharing both their trials and successes."
Skimping on cover design
This just happens to be the first item on Janet's list of things a self-publishing author should know.
There are three links associated with the first topic and here they are..
